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Media Asset Intern
Department: Media
Start Date: August 17, 2015
End Date: October 10, 2015
Application Deadline: July 24, 2015

Are you passionate about the arts, social savvy and skilled with visual arts technologies? Do you want to put your skills to work in promoting the upcoming Vancouver International Film Festival? If so, get in touch!

The Media Asset Intern will play a pivotal role, working closely with the festival programming and media teams, along with filmmakers to gather, organize and edit content and assets required for publicity and social media promotion of the festival, its films and filmmakers. The ideal candidate will be familiar with Dropbox and have some knowledge of databases such as Filemaker.

Please note: This position is unpaid, but offers some great perks.

Responsibilities

  • Assist the programming team at VIFF in creating a media database of assets

  • Organizing, uploading and transferring large files

  • Creating an organized, easy to navigate system for national and international media to access

  • Assist the press office team with admin tasks in the lead up to the festival

  • Work on site in the press office during the festival, hosting media and acting as a go-to for questions

 Qualifications

  • Research and communication skills

  • Experience with Dropbox and Filemaker or other database systems

  • Exceptional ability to manage details, multitask in a fast-paced environment, and meet deadlines

  • Impressive organization skills

  • Professionalism and courtesy around filmmaking guests and media before and during the festival

 Benefits

  • Opportunity to learn what happens behind the scenes of one of the largest film festivals in North America

  • Work closely with the programming and publicity team to learn two related but different aspects of the festival

  • Build your experience working hands on with the top media in Vancouver and internationally

  • Film viewing perks

Interested and qualified applicants should submit their cover letter and resume to Lauren Stasila at lauren@jivecommunications.ca by July 24, 2015.

We thank all applicants for their interest and advise that only those requested for an interview will be contacted due to the volume of applications anticipated. No phone calls, please.

About Jive Communications

Jive Communications is one of Canada’s leading boutique agencies based out of Vancouver and Toronto. Jive strives to provide the best client experience, create exceptional brand stories, and drive maximum traditional and social media coverage.

From brand and corporate to film and entertainment, Jive Communications’ clients are some of the leading companies in their industries. Jive considers all of their client relationships partnerships and strives to build brand awareness through traditional media, social media, demographic outreach, and experiential PR events.

Press Office Intern
Department: Publicity
Start Date: August 17, 2015
End Date: October 10, 2015
Application Deadline: July 24, 2015

Are you passionate about the arts and interested in public relations? Do you want to put your skills to work at the upcoming Vancouver International Film Festival? If so, we want to meet you!

The Press Office Intern will play a pivotal role, working closely with the publicity team in advance of and during the festival to provide attending media with the best possible experience. The ideal candidate is a hard worker, has an interest in the arts and entertainment industry, is overly organized and is looking for experience in publicity and/or events.

Please note: This position is unpaid, but offers some great perks. You will work out of the Jive Communications offices.

Responsibilities

  • Assist the publicity team in preparing for the festival

  • Create media accreditation packages and manage logistics of distribution

  • Monitor media coverage and track in an organized manor, in collaboration with other team members

  • Host media at the press office during the festival

  • Be a source of knowledge for press attending the festival

  • Additional administrative tasks as needed

Qualifications

  • Exceptional ability to manage details, multi-task in a fast-paced environment, and meet deadlines

  • Impressive organizational skills

  • Hard worker willing to do what it takes to get the job done

  • Not looking for a 9 to 5 internship and are ok with working longer hours when needed

  • Professionalism and courtesy around media and talent before and during the festival

  • Experience or education in communications or public relations an asset

 Benefits

  • Opportunity to learn what happens behind the scenes of one of the largest film festivals in North America

  • Grow your database of contacts in the film and public relations industry

  • Build your experience working hands on with the top media and talent in Vancouver and internationally

  • Film viewing perks

Interested and qualified applicants should submit their cover letter and resume to Lauren Stasila at lauren@jivecommunications.ca by July 24, 2015.

We thank all applicants for their interest and advise that only those requested for an interview will be contacted due to the volume of applications anticipated.

About Jive Communications

Jive Communications is one of Canada’s leading boutique agencies based out of Vancouver and Toronto. Jive strives to provide the best client experience, create exceptional brand stories, and drive maximum traditional and social media coverage.

From brand and corporate to film and entertainment, Jive Communications’ clients are some of the leading companies in their industries. Jive considers all of their client relationships partnerships and strives to build brand awareness through traditional media, social media, demographic outreach, and experiential PR events.

Social Media Intern
Department: Social Media, Demographic Outreach, Sponsorship Promotion
Start Date: August 24, 2015
End Date: October 10, 2015
Application Deadline: August 7, 2015

Please note: This position is unpaid, but offers some great perks. We are looking to fill two positions

Company Description

Jive Communications is one of Canada’s leading boutique agencies based out of Vancouver and Toronto. Jive strives to provide the best client experience, create exceptional brand stories, and drive maximum traditional and social media coverage.

From brand and corporate to film and entertainment, Jive Communications’ clients are some of the leading companies in their industries. Jive considers all of their client relationships partnerships and strives to build brand awareness through traditional media, social media, demographic outreach, and experiential PR events.

Job Description

The perfect candidate must be a highly motivated, self-starter with at least six months social media marketing, digital marketing, or film industry experience.

The ideal candidate will eat, live and breathe film and social media. You will be passionate and have an intimate knowledge of the current landscape and trends within the film industry, social media channels, and you will know how to find and engage key influencers. You will be an innovative self-starter with at least six months social media coordination experience and will know how to build and manage a social media community beyond your personal pages.

The role will include working closely with both Jive partners and other account team members on specific day-to-day deliverables to execute the VIFF social media strategy. You will be responsible for coordinating and developing content and ideas to promote VIFF’s brand.

Main Job Duties

Your role would include, but not be limited to the following:

  • Coordinating events as required, and on-site support

  • Creating and updating influencer lists

  • Drafting sponsorship materials and social media content for all client channels

  • Supporting senior team members

  • Working with team members and clients to develop and execute social media campaigns

  • Assisting in the development and management of all social media channels

  • Writing engaging and informative content using appropriate brand voice and best practices on social channels

  • Using Photoshop to create captivating content that will drive engagement

  • Performing day-to-day social media activities

  • Coordinating and communicating weekly and monthly reporting

  • Monitoring performance of social media platforms: analyze, review and report on effectiveness of content, audiences, and initiatives

  • Demographic Outreach

 Desired Skills & Experience

  • Currently enrolled in a bachelor’s Degree, Diploma, or Certificate in Public Relations, Communications program.

  • Ability to work in a fast-paced environment and juggle multiple priorities

  • Is willing to work past a 9-5 schedule when required during the festival

  • Minimum 6 months social media coordination experience

  • In-depth working knowledge of the film industry

  • Extensive knowledge and understanding of Social Media platforms such as, but not limited to Facebook, Twitter, Instagram, Periscope, and YouTube, and their respective audiences

  • Understanding of how each platform can be deployed in different scenarios

  • Excellent oral, written, and interpersonal skills

  • Strong detail-orientation, organizational, and time management skills

  • Demonstrative initiative, integrity, and professionalism

  • Maintain confidentiality and exercise tact when dealing with sensitive issues

Personal Attributes

  • Ability to work in a fast-paced environment and juggle multiple priorities

  • Capable of exercising good judgment with quick response time

  • Collaborative team player with the confidence to take the lead and guide other team members when necessary

  • Possess strong work and business ethics; be reliable, highly organized and dependable

  • Strong detail-orientation, organizational, and time management skills

  • Demonstrative initiative, integrity, and professionalism

  • Maintain confidentiality and exercise tact when dealing with sensitive issues

  • Possess an interest in TV, film, and pop culture

Expectations

  • Access to a smartphone, tablet, or laptop computer (Jive is a bring-your-own device company)

Applicants should submit their cover letter and CV with the subject heading “VIFF Social Media Intern Application – [Insert Full Name]” to Mike Gallagher, Social Media Manager at mike@jivecommunications.ca by August 7, 2015.  We wish to thank all applicants for their interest. However, only those invited for an interview will be contacted.


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   by Cindy Kok    Comments closed
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Women of Vancouver is an editorial series featuring stylish and professional women in Vancouver. WofV producer and stylist, Jason Sarai of Style by Sarai, recently interviewed the co-founders of Jive Communications, Lindsay Nahmiache and Almira Bardai for this exclusive in-depth photo editorial.

Almira Bardai

What do you do for work?

I’m one of the co-founders and owners of Jive Communications – co-founded and owned with Lindsay Nahmiache. Jive is a boutique PR firm, providing PR and social media services. But what do we really do? We’re in the business of storytelling – finding those great untold stories, polishing them and presenting them. And ultimately, we want to do great work with our team, and create unforgettable work for our clients.

Continue reading


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Company Description

Jive Communications is one of Canada’s leading boutique agencies based out of Vancouver and Toronto. Jive strives to provide the best client experience, create exceptional brand stories, drive maximum PR coverage and create influential social communities.

From brand and corporate to film and entertainment, Jive Communications’ clients are some of the leading companies in their industries. Jive considers all of their client relationships partner-ships and strives to build brand awareness through traditional media, social media, demographic outreach, and experiential PR events.

Manager of Digital

Position Type: Full Time Salary
Compensation:  Based on experience
Desired Start Date: August 4, 2015

Job Description

The ideal candidate will eat, live and breathe digital marketing and social media strategy.  You will be passionate and have an intimate knowledge of the current landscape and trends with all social media channels. You will be an innovative self-starter with a minimum of 2 years Social Media Manager Experience and 3-4 years experience in digital content creation, campaign management, strategy and optimization. You will know how to grow and manage an internal Social Media team.

The role will include working closely with both Jive partners and other account team members on specific deliverables to create and implement client digital and social media strategies.  You will be responsible for managing client relationships and expectations, providing the best-in-class service to Jive clients.

The Manager of Digital will lead, grow and develop the company’s digital and social media department. The Manager of Digital is a highly-motivated individual with experience and a passion for designing the Company’s digital strategy, analyzing metrics and monitoring emerging trends to include in future campaigns.  The Manager of Digital will provide leadership to the internal Social Media and Digital team.  This position is full-time salaried with benefits, including attendance at Digital/Social Media, blogging and industry-specific conferences.

Main Job Duties

Your role would include, but not be limited to the following:

  • Strategic Planning and Leadership in Campaigns, Promotion, Engagement and Conversion
  • Leading, Driving and Developing Digital and Social Media Strategies
  • Expert in Brand Discovery
  • Auditing online dialogue of clients and competitors to enhance communications efforts, and facilitate authentic and engaging online conversations around a client’s brand
  • Client Lead Management and Relationship building
  • Expert in digital media planning and buying for clients
  • Mentor the Social Media Manager in leadership style and career growth
  • Establish KPIs (Key Performance Indicators) and metrics for reporting on the results for all digital campaigns, providing recommendations for improvements
  • Lead the Social Media Manager in building, training, mentoring and leading a high-performing digital communications team
  • Drive new business efforts, including presentation development and pitch strategy around digital programs
  • Monitor emerging digital trends and identify opportunities for clients:
  • Monitor performance of social media platforms: analyze, review and report on effectiveness of content, audiences, and initiatives
  • Create and manage digital optimization plans using various testing methods (A/B Testing, MVT Testing, Segment/Audience based targeting, email, and SEM/SEO)
  • Understand end-to-end channel performance through looking at traffic patterns, funnel metrics, and conversion analysis.
  • Work with the various Marketing teams (Segment, Digital, CBM etc.) to influence opportunities for improvement.
  • Construct tests to optimize the channel and provide consultation and recommend- dations on offers, product launches, and site development.
  • Lead and collaborate with a cross-functional team (UX, Design, Editorial, Analytics, IT etc) to plan and execute on experiments, and testing.
  • Develop customer insights, market insights, and competitive information to maximize digital sales.
  • Design and develop a feedback loop mechanism to share learnings, insights and findings into broader digital programs and across other digital teams.
  • Prepare and present weekly, monthly quarterly updates on digital optimization progress.

Desired Skills & Experience

  • Bachelor’s Degree, Diploma, or Certificate in Business, Marketing, Public Relations, Communications, or a related field
  • Minimum 2 years Social Media Manager experience
  • 3-4 years experience in digital content, campaign management and optimization role.
  • Minimum 1-2 years successful line-management experience
  • Extensive knowledge and understanding of Social Media platforms such as, but not limited to Facebook, Twitter, Instagram, Pinterest, Google+, and YouTube, and their respective audiences
  • Excellent oral, written, and interpersonal skills
  • Strong knowledge of digital strategy, web development/implementation, information architecture & design, digital marketing; including online advertising and promotion, email and search marketing

Personal Attributes

  • Ability to work in a fast-paced environment and juggle multiple priorities
  • You will be passionate and have an intimate knowledge of the current landscape and trends with all social media channels, you will know how to find and engage key influencers and how to grow and engage a community
  • Superb leadership qualities with the ability to lead a team including: Social Media Coordinators and Social Media Manager
  • Superior communication skills, ability to communicate effectively at all levels of management, partners and clients
  • Capable of exercising good judgment with quick response time
  • Collaborative team player with the confidence to take the lead and guide other team members
  • Possess strong work and business ethics; be reliable, highly organized and dependable
  • Strong detail-orientation, organizational, and time management skills
  • Demonstrative initiative, integrity, and professionalism
  • Maintain confidentiality and exercise tact when dealing with sensitive issues
  • Possess an interest in current events and pop culture

Expectations

  • Access to a smartphone, laptop computer (Jive is a bring-your-own device company)

Applicants should submit their cover letter and CV with the subject heading “Manager of Digital Application – [Insert Full Name]” to Almira Bardai, Partner of Jive Communications at careers@jivecommunications.ca by July 24, 2015. We wish to thank all applicants for their interest. However, only those invited for an interview will be contacted.

Account & Social Media Coordinator (Vancouver Office only)
Traditional Public Relations, Social Media, Demographic Outreach

Position Type: Full-Time Salary
Compensation: Based on experience
Desired Start Date: August 4, 2015

JOB DESCRIPTION

The perfect candidate must be a highly motivated, self-starter with at least six months PR experience as well as possess account management skills and media relations.

The ideal candidate will eat, live and breathe social media. You will be passionate and have an intimate knowledge of the current landscape and trends with all social media channels, and you will know how to find and engage key influencers. You will be an innovative self-starter with at least six months social media coordination experience and will know how to build and manage a social media community.

The role will include working closely with both Jive partners and other account team members on specific day-to-day deliverables to implement both PR campaigns, as well as social media strategies. You will be responsible for coordinating and developing content and ideas to promote our clients’ brands.

MAIN JOB DUTIES

Your role would include, but not be limited to the following:

  • Monitoring media (newspapers, magazines, journals, broadcasts, newswires and blogs)
  • Collecting, analyzing and evaluating media coverage
  • Researching, writing and distributing press releases to targeted media
  • Promoting news stories and features to the media
  • Coordinating events as required, and on-site support
  • Creating and updating media lists
  • Drafting pitches and other written press materials
  • Supporting senior team members
  • Working with team members and clients to develop and execute social media campaigns
  • Assisting in the development and management of all social media channels
  • Implementing best practices for online media to ensure our clients are achieving best results from its social media programs
  • Writing engaging and informative content using appropriate brand voice and best practices on social channels
  • Using Photoshop to create captivating content that will drive engagement
  • Performing day-to-day social media activities
  • Coordinating and communicating weekly and monthly reporting
  • Monitoring performance of social media platforms: analyze, review and report on effectiveness of content, audiences, and initiatives
  • Demographic Outreach

DESIRED SKILLS & EXPERIENCE

  • Bachelor’s Degree, Diploma, or Certificate in Public Relations, Communications, or a related field
  • Ability to work in a fast-paced environment and juggle multiple priorities
  • Minimum 6 months PR experience
  • Minimum 6 months social media coordination experience
  • Extensive knowledge and understanding of Social Media platforms such as, but not limited to Facebook, Twitter, Instagram, Pinterest, Google+, and YouTube, and their respective audiences
  • Understanding of how each platform can be deployed in different scenarios
  • Excellent oral, written, and interpersonal skills
  • Strong detail-orientation, organizational, and time management skills
  • Demonstrative initiative, integrity, and professionalism
  • Maintain confidentiality and exercise tact when dealing with sensitive issues

Personal Attributes

  • Ability to work in a fast-paced environment and juggle multiple priorities
  • Capable of exercising good judgment with quick response time
  • Collaborative team player with the confidence to take the lead and guide other team members when necessary
  • Possess strong work and business ethics; be reliable, highly organized and dependable
  • Strong detail-orientation, organizational, and time management skills
  • Demonstrative initiative, integrity, and professionalism
  • Maintain confidentiality and exercise tact when dealing with sensitive issues
  • Possess an interest in current events and pop culture

EXPECTATIONS

  • Access to a smartphone, laptop computer (Jive is a bring-your-own device company)
Applicants should submit their cover letter and CV with the subject heading “Account & Social Media Coordinator Application – [Insert Full Name]” to Almira Bardai, Partner of Jive Communications at careers@jivecommunications.ca. We wish to thank all applicants for their interest. However, only those invited for an interview will be contacted.

Account Coordinator (Vancouver Office only)
Public Relations & Communications

Position Type: Full-Time Salary
Compensation: Based on experience
Desired Start Date: August 4, 2015

Job Description

The perfect candidate must be a highly motivated, self-starter with at least six months PR experience as well as possess account management skills, media relations, and social media skills.

The role will include working closely with both Jive partners and other account team members on specific day-to-day deliverables to implement PR campaigns.  You will be responsible for coordinating and developing content and ideas to promote our clients’ brands.

Main Job Duties

Your role would include, but not be limited to the following:

  • Monitoring media (newspapers, magazines, journals, broadcasts, newswires and blogs)
  • Collecting, analyzing and evaluating media coverage
  • Researching, writing and distributing press releases to targeted media
  • Promoting news stories and features to the media
  • Managing social media channels and reporting
  • Coordinating events as required, and on-site support
  • Creating and updating media lists
  • Drafting pitches and other written press materials
  • Supporting senior team members
  • Demographic Outreach
  • Using Photoshop to create captivating that will drive engagement

Desired Skills & Experience

  • Bachelor’s Degree, Diploma, or Certificate in Public Relations, Communications, or a related field
  • Ability to work in a fast-paced environment and juggle multiple priorities
  • Minimum 6 months PR experience
  • Excellent oral, written, and interpersonal skills
  • Strong detail-orientation, organizational, and time management skills
  • Demonstrative initiative, integrity, and professionalism
  • Maintain confidentiality and exercise tact when dealing with sensitive issues

PERSONAL ATTRIBUTES

  • Ability to work in a fast-paced environment and juggle multiple priorities
  • Capable of exercising good judgment with quick response time
  • Collaborative team player with the confidence to take the lead and guide other team members when necessary
  • Possess strong work and business ethics; be reliable, highly organized and dependable
  • Strong detail-orientation, organizational, and time management skills
  • Demonstrative initiative, integrity, and professionalism
  • Maintain confidentiality and exercise tact when dealing with sensitive issues
  • Possess an interest in current events and pop culture

Expectations

  • Access to a smartphone, laptop computer (Jive is a bring-your-own device company)
Applicants should submit their cover letter and CV with the subject heading “Account Coordinator Application – [Insert Full Name]” to Almira Bardai, Partner of Jive Communications at careers@jivecommunications.ca. We wish to thank all applicants for their interest. However, only those invited for an interview will be contacted.

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   by Cindy Kok    Comments closed
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Recently, Taco Bell made a bold statement. They went dark on their Facebook page, Twitter account and Instagram profile. Did they completely shut down their social media? …not exactly.

In a world where we’re inundated with posts, tweets and likes – Taco Bell was doing the opposite of a typical social campaign to announce the launch of their app. They kept it simple.

1) They used a hashtag #OnlyInTheApp and text images, such as “The new way to Taco Bell isn’t on Twitter – It’s #onlyintheapp” to redirect users to their Taco Bell app.

2) They hid their previous Facebook and Twitter posts so it would be a standalone statement.

What can we learn from this campaign?

Sometimes, keeping it simple makes the most impact. We often feel pressured to be active across all social networks from Facebook to Pinterest to Google Plus, but if you’re not doing it well (i.e. reposting the same content or link across all platforms) – the results are abysmal.

So we’re giving you 3 quick tips for reengineering your social media strategy:

  1. Do your homework.

Don’t try to be everywhere. Hone in on the social channels where YOUR audience will be found, not necessarily what everyone else is doing. If it doesn’t work for you or your brand, don’t feel compelled to use it. Don’t post content for the sake of appearing active.

  1. Find efficiencies.

Optimize your content by investing in social media tools like Sprout Social, HootSuite, SumAll or Feedly that build out analytics and helps you find out at what times you’re gaining the most traction. That way, you’re posting content that people will actually see.

  1. Provide value.

People will not be impressed when there’s no differentiation across your social channels. Think about it – why would I want to like you on Facebook and follow you on Twitter when the content is exactly the same. As mentioned, platforms speak to different audiences and the type of content for one channel might not necessarily fit for another.

Remember, keep it simple and also, keep an ear to the ground. Getting audience feedback can help shape your content to make the most impact.


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   by Cindy Kok    Comments closed
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5 Tips on How to Increase Social Media Buzz at Your Experiential Event

You know Facebook, Twitter or Instagram are not the places to sell your products or services with salesman-like language (at least not directly any way). That’s why using social media at events is a great way to increase online engagement but in a genuine and organic way.
  1. Limit Attendance

People love to experience brands. People love it even more if they get an exclusive invite. This makes them more excited to share a brand’s story or new product launch as ‘bragging rights’ for being the first to have a peak at the goods.
  1. Create Unique Hashtags

Creating a unique hashtag for  your event makes it easier for you and your fans to track real-time engagement. It provides a common source of conversation with your fans without overt sales pitching and truly brings out the brand image you wish to portray.
  1. Live Stream Content

Bring social media to the forefront. Make it known that attendees’ tweets will not only be seen by their followers but by individuals who have also been exclusively invited to the event. This helps increase physical interactions as your audience will be inclined to find the person with the hilariously punny tweet.
  1. Have a Keepsake

Encourage attendees to post on social media using your unique hashtag by providing an incentive. There are photo booth services like PixelBooth that offer a service called PixelGram where they compile a live feed of photos from Instagram or Twitter using your unique event hashtag. Then your attendees can print their photos taken with Instagram or Twitter on-site.
  1. Be Actively Engaged

Don’t forget to bring out your social media savvy and tweet and post using your own account to provide a flow of conversation. Be sure to make your unique hashtag clear on signage, posters, banners and even stickers at the event so that it always stays top of mind.